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Dichter, Ernest, -- 1907-1991 in subject [X]
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Dichter, Ernest, -- 1907-1991[X]
Motivation (Psychology) (1)
Motivation research (Marketing) (1)
Psychologists -- United States -- Biography[X]
1Title:  Getting motivated by Ernest Dichter: the secret behind individual motivations by the man who was not afraid to ask "why?"   
 Creator:  Dichter, Ernest, 1907-1991 
 Publication:  Pergamon Press, New York, c1979. 
 Notes:  Includes index. From the Ernest Dichter collection. 
 Extent:  xi, 198 p. : ill. ; 24 cm. 
 Subjects:  Motivation research (Marketing) | Motivation (Psychology) | Dichter, Ernest, -- 1907-1991 | Psychologists -- United States -- Biography

 
Collection:  Hagley Library 
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